“ADIDAS ORIGINALS BY WALES BONNER” is a special collection that has continued since 2020, born from the collaboration between WALES BONNER, a fashion brand that fuses European sophistication with the rich culture of the African diaspora to propose a unique aesthetic, and ADIDAS.

The Fall/Winter 2025 adidas Originals collaboration with Wales Bonner is a study in presence and character.
By giving a voice to the collection through a diverse blend of the personalities, the campaign is an honest, elevated portraiture series capturing an eclectic mix of characters and a new wave of counter-cultural energy.